Apr 6, 2009 | General, Online Marketing, SEM/SEO
The continued rise of social mediums created more increased exposure for all brand sizes, small to large, to participate in an “equal” platform. As more and more companies and brands get on the social media “craze,” this playing field is a lot...
Apr 2, 2009 | General, Online Marketing, SEM/SEO
Being in marketing, I know specifically first-hand that when a company goes under, or when it is trying to cut costs, the marketing department is “usually” (and I say this loosely) the first of several departments to go first. I understand some of the...
Mar 29, 2009 | Blogging, General, Online Marketing, SEM/SEO, Social Media, Web and Flash Design
On the topic of online content development, nothing irks me the most than seeing “click here” on any online marketing element/initiative — websites, email marketing, and otherwise — and especially in those sites that say that they offer search engine...
Mar 15, 2009 | General, Online Marketing, SEM/SEO
I JUST had a conversation with a print marketing writer about her job and responsibilities, and of course, how she’s faring up with writing for content online. She gave me the “what’s the difference” speech, so of course, I had to bust out my...
Mar 15, 2009 | General, Online Marketing, SEM/SEO
I was speaking to a SEO newbie recently on establishing a solid foundation on SEO/SEM, and included in this discussion was how to view search engines from a marketing perspective rather than a consumer perspective. I do admit, he had some great questions to ask, and...
