Organic Search Engine Real Estate

I was speaking to a SEO newbie recently on establishing a solid foundation on SEO/SEM, and included in this discussion was how to view search engines from a marketing perspective rather than a consumer perspective.  I do admit, he had some great questions to ask, and...

SEO Step-by-Step Tutorial, Part 1: Keywords

I am sure that there are various ways of creating optimized content for site development, but I hardly think that a lot of them result in positive ROI given by the “click here” verbiage, lack of quality search terms, and untargeted search phrases that are...

Google's Search Engine Starter Guide

Google recently launched its search engine starter guide within the past couple of weeks, and after reading it (and re-reading it), I was reminded of my earlier post on why some companies have difficulty getting ranked in search engines (see “Why Can’t I...