Social Media Tag

Your Social Media Mogul

Just a quick note that I've been doing some of my blog writing as a guest writer for Your Social Media Mogul, a site that...

Should SMM be at the forefront of your marketing?

The continued rise of social mediums created more increased exposure for all brand sizes, small to large, to participate in an "equal" platform.  As more and more companies and brands get on the social media "craze," this playing field is a lot more than just your ordinary marketing avenue.  There are tremendous possibilities to gain by initiating in social media marketing (SMM).  While increased brand exposure and recognition is possibly the first and foremost for most businesses, there are other similar benefits that your company can experience that would help the growth and stability of your company.  These are in no particular order:

Organic Search Engine Real Estate

I was speaking to a SEO newbie recently on establishing a solid foundation on SEO/SEM, and included in this discussion was how to view search engines from a marketing perspective rather than a consumer perspective.  I do admit, he had some great questions to ask, and was very inquisitive on question upon question.  I enjoy those kinds of discussions, especially when it makes me sharpen my foundation as well.  With their permission, I am able to share a few keynotes on this discussion.
Top Ten Applications for Marketing
What is your favorite/top ten applications that you use for marketing?  Or maybe I should phrase it this way: What applications would you use if you were going to use it for marketing?  What are the requirements and prerequisites of these applications to qualify? Exposure?  Usability?  Marketability?  Communication reach?  etc...  And this is just excluding any type of word of mouth and/or guerilla marketing...
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