Monthly Archives: March 2009

Click here: The Art of What Not to Do

On the topic of online content development, nothing irks me the most than seeing “click here” on any online marketing element/initiative — websites, email marketing, and otherwise — and especially in those sites that say that they offer search engine marketing

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Posted in Blogging, General, Online Marketing, SEM/SEO, Social Media, Web and Flash Design

Print content versus Web content. Is there a difference?

I JUST had a conversation with a print marketing writer about her job and responsibilities, and of course, how she’s faring up with writing for content online.  She gave me the “what’s the difference” speech, so of course, I had

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Posted in General, Online Marketing, SEM/SEO

Organic Search Engine Real Estate

I was speaking to a SEO newbie recently on establishing a solid foundation on SEO/SEM, and included in this discussion was how to view search engines from a marketing perspective rather than a consumer perspective.  I do admit, he had

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Posted in General, Online Marketing, SEM/SEO