Blog Archives

Do You Pay For A “Highly-Qualified” Lead?

A few months ago, I received an email asking for my point of view in a discussion about paying for highly-qualified leads. Right now we are discussing the preliminary results of a group survey which shows that despite the fact

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Posted in Online Marketing, SEM/SEO, Social Media

Your Social Media Mogul

Just a quick note that I’ve been doing some of my blog writing as a guest writer for Your Social Media Mogul, a site that explores more heavily on anything that touches social media.  I’ve been talking about different methods,

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Posted in Blogging, Online Marketing, Social Media

Why Social Media Marketing Can Be Hard for Small Businesses

If you’re working for a small business, chances are, you’re wearing “multiple” hats as part of your job description.  And with multiple hats, you may be responsible for being the “go-to” person for any of  the areas you cover in

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Posted in General, Social Media

Should SMM be at the forefront of your marketing?

The continued rise of social mediums created more increased exposure for all brand sizes, small to large, to participate in an “equal” platform.  As more and more companies and brands get on the social media “craze,” this playing field is

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Posted in General, Online Marketing, SEM/SEO
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